Luxury

Luxury vehicle is a marketing term for a vehicle that provides luxury — that which is beyond strict necessity — in exchange for increased cost to the buyer.

The term suggests a vehicle with greater equipment, performance, construction precision, comfort, design ingenuity, technological innovation, or features that convey brand image, cachet, status, or prestige — or any other discretionary feature or combination of features.

The term may be applied to any vehicle type — from minivan to convertible, crossover or sport utility vehicle — and to any size vehicle, from small to large.

Though widely used, the term is broad, highly variable, ambiguous and abstruse — and lacks both measurability or verifiability. "What is a luxury car to some... may be ‘ordinary’ to others."

Global references

Australia In Australia, a luxury car is defined as one whose value exceeds a certain threshold (see: Luxury Car Tax).
Germany: In Germany the term "Upper class" (German: Oberklasse) is used.
Portugal: Portugal defines a "luxury car" by the cubic capacity of the engine.
Russia: Russian markets use the term "representative vehicle" (Russian: представительный автомобиль, also translated as "luxury vehicle") is used.

References

^ ^a ^b "Consumer Behaviour / Luxury Automobiles". J. Anurit, K. Newman, B. Chansarkar.
^ "Luxury Car Tax" Australian Customs Notice - 2001/58, 1st September 2001, retrieved on 2008-05-24.
^ Bills Digest No. 159 1998-99, A New Tax System (Luxury Car Tax) Bill 1999, retrieved on 2008-05-24
^ Car of the Year Russia (Russian)

About Luxury

Giorgio Armani Samsung luxury mobile phone

Luxury vehicle is a marketing term for a vehicle that provides luxury — that which is beyond strict necessity — in exchange for increased cost to the buyer.The term suggests a vehicle with greater equipment, performance, construction precision, ... Read more

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